Online display ads refer to visual advertisements that appear on websites and various online platforms in the form of banners, images, videos, or interactive media.
These ads are designed to capture the attention of users as they navigate through web pages, typically showcasing products, services, or brand messages. Online display advertising aims to create brand awareness, generate leads, or drive traffic by leveraging visually engaging content across a network of websites, apps, or social media platforms.
Online display ads are beneficial for business branding as they provide a visually compelling banners and images that represent your business. Businesses can create a consistent visual presence across various online platforms. Display ads offer an opportunity to convey brand messages, values, and aesthetics, fostering recognition and familiarity among the target audience.